Recent closures of multiple local clothing stores have been met by a partnership between the women’s gym Tougher in Price and Naturally Inspired, a skin care and clothing business in Castle Dale owned by Shanna Magnuson.
As Magnuson’s business celebrates its two-year anniversary this month, the skin care products are being sold inside the gym.
“As of right now, we are running a trial period to see where things go,” said Magnuson, who makes natural-based products.
Magnuson opened her first store in Huntington and operated it for two years, selling clothing and accessories before selling to a friend. She wanted to be able to spend more time at home with her daughter. However, she soon found out that she wasn’t able to sit still very long.
“I started trying skin care products as a hobby at first, but with everything going on, I decided to go ahead,” Magnuson said as she described how she made the products in her own kitchen for six months for local customers.
The businesses’ presence has begun to attract those from out of town.
“We had a group of moms stop in, traveling through for a tournament,” said Austin Cowan, a Tougher instructor. “They were very excited about it. They don’t have anything like this where they’re from.”
Those who attend the gym have also taken notice.
“Tougher is a gym by women, for women,” said Eshyla Becenti, a gym regular. “The addition of the boutique is great for local business and for members current and new.”
“It will not only provide a space for women to come to be active, but also products to reinforce a more confident and healthy community,” Becenti added.
Other than the Price and Castle Dale locations, Naturally Inspired also offers a small Etsy shop online.
“I hope to do a full-on website,” Magnuson remarked. “But I’ve been so busy with local people.”
In wake of clothing store closures, Castle Dale business makes headway with presence in Price
Austin Cowan